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Keywords Corporate social responsibility . Marketing literature . .... within specialized databases for CSR and Corporate Social Performance (CSP) ...

http://www.springerlink.com/index/q2g5471673232p41.pdf

strategic market planning process is the increasing evidence of a link between social responsibility, ethics, and marketing performance.'' ...

http://www.springerlink.com/index/H3PR28522412N382.pdf

by JJ GRAAFLAND - 2004 - Cited by 13

http://www.econ.kuleuven.be/tem/jaargangen/2001-2010/2004/TEM2004-2/TEM 04_2_4_GRAAFLAND.pdf

by C Maloney - 2009 - Related articles

http://dspace.scmsgroup.org/bitstream/handle/10562/1299/the-new-strategic-marketing-battleground-corporate-social-responsibility.pdf?sequence=1

Alexander, J.G. and Buchholz, R.A. (1978), “Corporate social responsibility and stock market performance”, Academy of Management Journal, Vol. 21 No. 3, pp. ...

http://www.emeraldinsight.com/Insight/html/Output/Published/EmeraldFullTextArticle/Pdf/0050350304.pdf

Corporate Social Responsibility (CSR) has become topical in recent times judging .... marketing organisational performance as well as marketing performance ...

http://www.anzmac2008.org/_Proceedings/PDF/S19/Taghian S3 ER P4 .pdf

by K Bridson - Related articles

http://www.anzmac2008.org/_Proceedings/PDF/S07//Zur Evans & Bridson_S1 See P2.pdf

addressed to study the adoption of the Corporate Social Responsibility ..... capacity and market performance. On the studied companies, it was presumed that ...

http://inderscience.metapress.com/index/EB88DXPEN9U01V0Q.pdf

by PS Brønn - 2001 - Cited by 56

http://home.bi.no/fgl96053/csrandcrm2.pdf

Implications of Corporate Social Responsibility on marketing performance: A conceptual framework. Journal of Services Research 6, no. 1: 205–16. ...

http://www.informaworld.com/index/791583316.pdf

by MM Labbai - Cited by 1

http://dspace.iimk.ac.in/bitstream/2259/392/1/17-27.pdf

between social responsibility and their stock market performance. He concluded that. 'the public's purchasing of shares was still not greatly affected by ...

http://www.business.curtin.edu.au/files/GSB_Working_Paper_No._62_Corp_Social_Resp_A_definition_Thomas___Nowak.pdf

Publishing Market Watch. Special issues paper 1: Corporate Social Responsibility performance. The study suggests that countries with a high responsibility ...

http://www.rightscom.com/Portals/0/Corporate Social Responsibility Report.pdf

Doh et al. / The Market and Social Responsibility 9. However, it is conceivable that some of this positive or negative social performance has ...

http://jom.sagepub.com/cgi/rapidpdf/0149206309337896v1.pdf

accounting and market definitions have been used to study the relationship between corporate social responsibility and firm performance (Orlitzky, Schmidt ...

http://papers.ssrn.com/sol3/Delivery.cfm/SSRN_ID816425_code525961.pdf?abstractid=816425&mirid=1

by A MACKEY - 2007 - Cited by 80

http://www3.gdufs.edu.cn/smgdufs/marketing/frontier/zx/CORPORATE SOCIAL RESPONSIBILITY AND FIRM PERFORMANCE INVESTOR PREFERENCES AND CORPORATE STRATEGIES..pdf

by M Lahovnik - 2008 - Related articles

http://www.cluteinstitute-onlinejournals.com/PDFs/595.pdf

by E Lodge - Related articles

http://www.insmconference.vu.edu.au/documents/papers/Lodge_Binney_Lloyd Walker.pdf

by L Becchetti - Cited by 12

http://www.econometica.it/allegati/Becchetti1.pdf

by S Sharma - Related articles

http://www.iitk.ac.in/infocell/announce/convention/papers/Plenary-05-Subhash Sharma.pdf

Corporate Social Responsibility,” Journal of Marketing. Research, 38 (May), 225-243. ... Approach for Defining Corporate Social Performance and ...

http://www.acrwebsite.org/volumes/v31/acr_vol31_3.pdf

by M Orlitzky - Cited by 13

http://www.uabr.auckland.ac.nz/files/articles/Volume11/v11i1-social-responsibility-and-financial-performance.pdf

by PS Brønn - Cited by 56

http://www.basisboekmvo.nl/files/cause-related.pdf

by M ISMAIL - 2009 - Related articles

http://www.sosyalarastirmalar.com/cilt2/sayi9pdf/ismail_maimunah.pdf

emerging market companies are seeing the value of committing to responsible ... the wider private sector, IFC works through its Social Responsibility practice area .... In April 2006, IFC introduced a new Performance Standard on Labor ...

http://www.ifc.org/ifcext/enviro.nsf/AttachmentsByTitle/fly_SocRespBrochure/$FILE/SocResp_6pbrochure.pdf

organisational performance. Key words: corporate social responsibility, marketing communication, management. Introduction. Corporate social responsibility ...

http://smib.vuw.ac.nz:8081/www/anzmac2005/cd-site/pdfs/20-Corporate-Resp/20-Johnston.pdf

term and is generally understood to include corporate social performance. ..... OC 2004, 'Corporate social responsibility and marketing: An integrative ...

http://conferences.anzmac.org/ANZMAC2006/documents/Mangion_Donna.pdf

by L Arthur - Related articles

http://www.uwic.ac.uk/ubs/research/wirc/csrglam.pdf

by J Vassar - Related articles

http://www.swdsi.org/swdsi08/paper/SWDSI Proceedings Paper S501.pdf

Managing Marketing Performance Exam December 2007 ... approach to social responsibility. The actress is well-known for her concerns about ...

http://www.cim.lk/pdf/Managing Marketing Performance - Dec 2007.pdf

by RCSR Monitor - Cited by 82

http://research.dnv.com/csr/PW_Tools/PWD/1/00/L/1-00-L-2001-01-0/lib2001/CSRpoll2001.pdf

by PL Hall - 1998 - Cited by 6

http://www.studyfinance.com/jfsd/pdffiles/v11n2/hall.pdf

by B Murphy - 2005 - Cited by 21

http://www.resolutions.co.nz/resources/ejm.pdf

for these farmers' commodities on the world market. Cotton made in Africa: turning corporate social responsibility into a business case for high performance ...

http://www.accenture.com/NR/rdonlyres/A2ADB3AC-12D0-495E-AD27-D85EE9DD9C35/0/CmiA_Credentialv_final.pdf

the new market by which the firm which does social responsibility is evaluated positively ..... It does not handle its performance, but its rating system. ...

http://www.ctw-congress.de/ifsam/download/track_19/pap00597_001.pdf

by NC Smith - Cited by 1

http://facultyresearch.london.edu/docs/07-104.pdf

by PN Bloom - Cited by 18

http://elab.vanderbilt.edu/research/papers/How Social-Cause Marketing Affects Consumer Perceptions [Bloom, Hoeffler, Keller, Meza].pdf

Connecting Ethics & Social Responsibility to Marketing Performance. • Strong ethics causes employees to be: – Motivated to serve customers ...

http://www.cba.uni.edu/slides/130191_rajendran/Ferrell_Hartline_4e_CH03.pdf

by SR Rundle-Thiele - 2007 - Related articles

http://eprints.usq.edu.au/3201/1/Rundle-Thiele.pdf

Industry and market drivers. Drivers for improving performance in social responsibility include: • Requirements from clients or from planning authorities to ...

http://www.berr.gov.uk/files/file37174.pdf

Social performance. prODuct reSpOnSibiLity. Management approach ... Vattenfall's marketing and sales functions have a high-profile role in ...

http://report.vattenfall.com/csrreport2008/Menu/What+we+have+achieved/Social+performance/Product+responsibility+#2/social_performance_product_responsibility.pdf

STARBUCKS CORPORATE SOCIAL RESPONSIBILITY. Key Performance Indicators Summary and Highlights .... the coffee market has always been prone to ups and downs, ...

http://www.starbucks.com/aboutus/csrannualreport.pdf

Exploring Corporate Social Responsibility Impact on Employees' Attitudes and. Performance ..... This could help them to develop their own marketing and legitimacy-building. ... Corporate Social Performance and Employer Attractiveness, ...

http://www.meshs.fr/documents/pdf/seminaires/2009/RSE_Organisational_Behavior.pdf

by CB Bhattacharya - Related articles

http://stakeholder.bu.edu/2007/Docs/Bhattacharya C B CSR as an Internal Marketing Strategy.pdf

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http://www.buseco.monash.edu.au/mgt/research/working-papers/2009/wp1-09.pdf

by T Fashoyin - Cited by 5

http://www.ilo.org/public/english/dialogue/ifpdial/downloads/papers/philippines.pdf

by KG Aravossis - Cited by 2

http://simor.mech.ntua.gr/prosopiko/WebPageAravosis/PAPERS/A PROPOSED METHODOLOGICAL FRAMEWORK FOR THE EVALUATION OF ….pdf

by DA Rondinelli - Cited by 2

http://www.ciber.gatech.edu/workingpaper/2007/023-07-08.pdf

Related Marketing and. Corporate Social Responsibility ...... performance may be needed and the quality of management decision mak- ...

http://www.cinstmarketing.ca/pdf/Spring2004-Vol7-Issue2.pdf

by S Knox - Cited by 36

http://dspace.lib.cranfield.ac.uk/bitstream/1826/1012/4/Corporate Social Responsibility-Exploring-2005.pdf